When operating an online storefront, your ability to make an impression on customers can be limited.
Brick and mortar locations benefit from interior design choices and product arrangements that convey a sense of personality. If you want to leave a lasting impression on digital consumers, you need to get creative with effective, memorable packaging.
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Ecommerce is changing.
With the impact of COVID-19 shutting stores and forcing people to look online for necessities and entertainment, ecommerce has seen rapid growth. Consumers that would look at their local store first have come to realize the convenience, security, and power of online retailers.
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Companies, customers and leaders are pushing businesses to embrace sustainability – to go green, and leave the world a better place for future generations. Consumers are demanding more responsibility from businesses. They expect businesses to do better, to eliminate or reduce waste.
In fact, sustainability and green business practices are becoming a deciding factor in buying decisions. In a recent study, more than 80% of the consumers surveyed said it was important for companies to design environmentally-friendly products.
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