Marketing Communications

For successful businesses, marketing never stops. You're looking for an edge, new ideas, different channels and new markets to grow the business.

The experts and quality services we provide at GO2 can help you reach your goals. Deliver on your marketing vision with GO2. With our expertise and resources, you'll better understand the market, your buyers and the sales process. You'll develop and execute communications strategies that can make all the difference for your business. The team at GO2 is the edge you need.

By identifying and understanding your audiences and competitors, we’ll be prepared to build the right strategy. And with our full range of creative capabilities, we can design and deliver a variety of insightful, impactful tactics.

Discover a new generation of marketing support with Marketing 2020

Offerings

Strategy

Effective marketing demands a strong strategy. So GO2 offers account planning, persona development, analytics, content strategy, sales incentive programs and social media support.

Creative

We’ll help you make the right impression with quality creative services including website design, graphic design, content creation, presentations, product and sales kits, and employee training materials.

User Experience

The GO2 team is passionate about identifying and addressing the needs and habits of your audiences. That’s why we cover UX strategy, user research, prototyping, information architecture and usability testing.

Technology

Our experts will apply the latest technology to execute website development, web applications, app development, maintenance plans, internal portals and online storefronts.

Print Fulfillment

Our business was founded on our print expertise. Rely on us to design and fulfill product and sales kits, retail materials, print media, premiums and specialty items, trade show and event materials, and variable data printing.

Video

GO2 knows how to tell stories that will reach and resonate with your audience. We can provide training videos, mobile videos, on-location shooting, animated graphics and video editing.

Revolutionary Product Launch Support

See how we turned innovation into dramatic sales growth

Discover How

Simplify the Sales Process

See how we helped deliver a better customer experience

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Latest News

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Selecting the right buyer or customer persona for your Inbound marketing is key

What is a Buyer Persona?

Spend enough time talking about someone in marketing, and you are bound to hear the phrase “buyer persona” – that magical and mythical unicorn of the marketing world.

Marketing teams devote time and energy to constantly revising and studying their “buyer persona.” Some companies call them a customer persona, or marketing persona, or even target persona, but they are all the same thing. They’ll insist that with the right combination of persona details and data every marketing effort will click, delivering astounding results.

The problem for many businesses is that sales and marketing aren’t using the insight and lessons from the buyer persona. They create a persona, but quickly fall back to the tried and true marketing strategies they know and love.

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Solutions Ahead blue road sign

What is a Marketing Execution Program, and why your Business Needs One

In a modern market defined by constant communication, you need a well-balanced marketing plan to nourish your growing business.

From email to Artificial Intelligence, the channels of marketing communication are always expanding — and if you don’t fill them with your message, the competition will. However, with rapidly developing tech and ever-evolving customer expectations, it’s no surprise that a company’s marketing needs will quickly outpace its in-house capabilities.

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Group of business people in a meeting at the office

How to Create an Effective Sales Presentation that Wins Sales and Business

Creating a Sales Presentation that Works.

You’ve got cutting-edge solutions, innovative processes, and the best team in the business. Crafting a persuasive sales deck around all the amazing things your business brings to the table seems like a no-brainer.

But, in today’s customer-centric marketplace, it’s not the best way to win sales. A deck focused on your products and services won’t get the results you want for one important reason:

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Want to learn more? Send us your request or call 330.650.5300.